Among the web designers, developers, and digital marketers, it is common knowledge that mobile devices now contribute to more than half of the total searches conducted on Google search engine, which is the most widely used search engine.
Keeping this in mind, the website owners are now emphasizing the need of designing their website to accommodate and adapt to the design of the mobile devices so the users who are using the search engine on their tablets and mobile phones have no difficulty in accessing them.
The websites designed especially for computers and laptops sometimes do not load properly on the smaller devices, with additional problems like difficulty fitting into the smaller screens as well as extra response time.
A responsive design is an ultimate solution to the above technical issues that not only ruins the experience of the users and the visitors but also lowers downs your website rating in the Search Engine Optimization (SEO) process.
Thus, making your website look bad in comparison with the other websites in creating content in the same field of work, making it harder for it to come on top of the Search Engine Result Pages. The main goal of the design is to eliminate all the above possibilities and make them adapt to the device that has been used to access it.
Just like the content of your website is optimized to serve the need of the users better, this is the same kind of optimization concerned with presenting that content in the best way possible to them. While a lot of users permanently use mobile devices for all their internet needs (especially in third-world countries), some prefer cross-device usage for their convenience.
One of the most advantageous things about designing your website that can cater to any device is that you save a lot of money and resources by not having to design two different kinds of websites.
Google also supports this practice and names it the Responsive Web Design (RWD). But the important thing to remember here is that there is another type of web designing that is similar to this and that is called adaptive designing.
In this kind, only the size of the website gets adapted in accordance with the device that is being used to access it. That is why responsive design is the best option.